What we made
- Logo and character artwork
- Album artwork
- Social media posts
- Tote bags, mugs and merchandise
Overview
The Handler is a concept for a hip-hop artist. The brand needed street energy and a strong, repeatable look across releases and merch.
The identity
A crowned skull character, graffiti textures and neon paint splashes create a bold, rebellious collage style that works across album art and social posts.
About this project
This is a self-initiated brand concept, created to explore how a music brand could look and feel. It was not commissioned by a real client.
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